Thanks to Andy for this interesting bit of info about Lost/Heroes. Also thanks to DoyouSmellCarrots for spotting the same connection.
I am e-mailing you because I watch Heroes [on NBC]. And being obsessive over LOST, I know most of my Lost stuff. And in the beginning of Heroes, tonight's [2.12.07] episode "Run", Nikki/Jessica opened up a package in the first few minutes, and found a "Gannon Car Rental" brochure. Make no misrake, it appeared to be the same one that has appeared in Lost numerous times [same format and such]. Now I am unsure if the Gannon Brochure is sort of like the Oceanic Airliners, where it appears in other shows (Alias), but these two shows, Lost and Heroes don't even appear on the same network for them to do this.
Source: Andy
Here are a couple from Lost, that can be found in the Eggs section.

Another poster Rob has provided this clearer screenshot for us.
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Heroes and Lost cross-over
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2/13/2007 04:03:00 PM
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If i remember right, before the hiatus of Lost Damon and Carlton said in one of the podcasts, it would be possible Heros and Lost gets together somehow ...
sorry, cannot remember when and where it was said exactly!
Yay for a crossover between the two best shows on television
Also the pilot (who died in the pilot) is a Hero (the cop who can read one's mind)!
JJ's best mate
i've already made up a thread about this in the oceanic forums hehe, used your gannon screenies but I made my own for Heroes
http://o.forums.go.com/abc/oceanic/thread?threadID=1525979
I posted about this 2 weeks ago when they 1st showed up in Episode 13. when Hiro was passed tickets in the back of a car as he was taken to see his farther. :)
I love Lost and Hereos!! The only two shows I watch on T.V. Hope they do a crossover
Also if you read Hiro's blog on the NBC site, he mentions fish biscuits.
err.. i saw that too and it reminded me of lost!
The license plate for Hiro's dad's car was "NCC 1701". Trek crossover? I think not.
Wrong! NCC 1701 is an egg. It was used because Hiro's father is Star Trek's Mr. Sulu (George Takei).
Did any one notice that in the episode of Lost, S03E08 Flashes Before Your Eyes, that Mohinder's friend fromthe university on HEROES is talking to desmond about time travel?
"Did any one notice that in the episode of Lost, S03E08 Flashes Before Your Eyes, that Mohinder's friend fromthe university on HEROES is talking to desmond about time travel?"
Yeah, i did.. this just furthered my idea about Lost and Heroes somehow connecting together, or the casting directors, just love to mess with our minds.. putting that professor there dosent help, he's basically the same personality as the one in Heroes.
What if the place that all the captured "heroes" are taken... is the Island on LOST.
Gannon car rentals is also featured in episode 4.11 of Nip/Tuck.
In "Heroes" Nathan Petrelli tells Simone Deveaux that if she goes public with the existence of super-powered humans, that he fears they will all be taken to an Island in the middle of the ocean somewhere, getting tested in a lab, or something to that effect.
Holy run-on sentence.